Wednesday, August 16, 2017

The Art of Negotiation



Negotiation plays a very crucial part in our lives. Whether debating with your family where to go for vacation, making a large purchase, or making a multi-million dollar business deal, it is vital that we reap the maximum benefit while also being mindful of the other party. Thankfully, Peter B. Stark's book The Only Negotiating Guide You'll Ever Need provides crucial information on the art of negotiation. Originally published in 2003, the book has been updated with the latest research in the field. It is comprised of two parts, the first deals with negotiation itself: the psychology of both parties, the styles of negotiation, the skills you need to negotiate, while the second part offers practical situations and describes the tactics you can use to successfully close the deal.

Overall, this book is very informative. It is very concise, yet offers a wealth of advice. 

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